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Creating the Next Great Drive-Thru Experience
The future of drive isn’t what you think. It’s going to take more than speed and order accuracy to capture attention and loyalty.
We audited 9 of the biggest QSR brands and combined those findings along with industry experience to outline what it will take to create the next great drive-thru experience— including a fresh concept from our design strategy team.
Key Takeaways Include:
- Cars as the new outdoor table
- Bringing your brand to the guest
- Memorable and interactive moments
- Guests are hungry for hospitality
What if there was a concept that could do ALL of this?
Concept Affinity was developed by the design team at Chute Gerdeman to tell the story of how and when a grocer can deliver satisfaction at every touchpoint. The experience starts before the guest steps foot on to the site, and requires thoughtful, curated considerations to meet each guest at their needs. To learn more about Concept Affinity and the innovation it brings to the grocery space, download here.
